This is the most transformative era in the history of Restaurant & Food and those organisations who are doubling down, investing in their businesses and evolving with the times, are thriving.
Willingness to adapt to changing conditions and provide a positive culinary experience are among the traits required for British Restaurant & Food Awards finalists to be successful. Others include the creation of a digital experience that complements the physical presence and the ability to connect positively with customers.
The Food and drinks industry is changing at an unprecedented speed, and with it come big challenges and opportunities. There is also a rise in home delivery, largely driven by an increase in non-customer facing kitchen units who are bringing new food and drink concepts direct to customers at home. These factors combined with the Covid 19 pandemic are going to have a huge impact on the Food and drinks sector, not just for the next year but for the decade ahead.
Those Restaurant & Food leaders that work hardest to acquire knowledge and put it to good use will be best placed to compete in the future, building and cultivating good relations with customers based on engagement and data is crucial, because it not only affects the possibilities to engage much more deeply with customers, but also supports the trend in innovative changes that gives the Food and drinks industry competitive edge.
The organisations recognised within this year’s British Restaurant & Food Awards are transforming the Restaurant & Food experience by creating eating experiences of the future and building diverse teams built on sustainable values which attract the best and brightest from around the world.
Until now it has been hard to identify the best organisations when it comes to Restaurant & Food. The British Restaurant & Food Awards will provide a long awaited index of the most proactive food and drinks power players in the UK and will shine a light on best practice across all strands of food and drinks provision including, new food and drink concepts, customer engagement, digital impact, communication with internal and external stakeholders, product sourcing and sustainability, quality continuity and international sales.
The Exceptional Organisations & Leadership shortlist will be launched within a high-quality silver foiled publication. The companies featured within the final report will then be reviewed and a number will be shortlisted to receive a prestigious British Restaurant & Food Award.
The British Restaurant & Food Awards presentation will take place at a star-studded reception in Central London and it will, without doubt, catch the attention of the local, national and international media. Key influential decision makers will be in attendance to witness this exciting launch and the initiative will herald a new era for promoting Britain’s leading organisations within the food and drink industries.